Small businessWant to become an internet billionaire? Move to Africa. Read more ... » owners are always on the lookout for that one big marketing ideaHow Praising Employees Can Help Your Business Thrive. Read more ... » that will catapult their business into the stratosphere. What I’ve found, however, is that it isn’t just one marketing idea but many marketing ideas, implemented strategically and consistently over timeTop 10 Nollywood Actresses of All Times. Read more ... » that reap the best results. Here are nine of my favorite marketing ideas. I know there are hundreds more. Please shareMake it your business. Read more ... » them in the comments along with the linkMobile phone payments to be available to all banks. Read more ... » to your business.
If I’ve written it once, I’ve written it at least a hundred times. Blogging is the foundation of all of your marketing activity. Blogging is a great way to offer potential clients and customers a broader view of who you are and what you do. It’s “the” placeMobile phone payments to be available to all banks. Read more ... » where you can begin to establish yourself as an expert in your industryReason: ‘Genevieve Nnaji & Omotola Jalade Are Currently Jobless’. Read more ... ». So if you implement only one “new” marketing activity this yearTop 10 Nollywood Actresses of All Times. Read more ... », I recommend you startTools to Start a Small Business. Read more ... » a blog.
Have you ever driven to a restaurant and seeing that there were no cars in the parking lot decided to go somewhere else to eat? This illustrates the conceptHow To Make Wise Career Decisions. Read more ... » of social proof. People want to know that they are making the rightHow To Find A Job You Love. Read more ... » decisionYou are not better than Mercy Johnson; Nonso Diobi jabs Tonto Dikeh. Read more ... » and they do that by seeing if others have made the same decision too. Give people the proof they needReason: ‘Genevieve Nnaji & Omotola Jalade Are Currently Jobless’. Read more ... » to make their decision to do business with you through the use of testimonials. The best way to get testimonials is to ask your raving fans to give them to you! Use them on your blog, on your brochure, onlineReason: ‘Genevieve Nnaji & Omotola Jalade Are Currently Jobless’. Read more ... » or anywhere! (Make sure you get permission to use them first!)
LoveHow To Find A Job You Love. Read more ... » it or hate it, if you have a brick and mortar business that requires customers to go to your location to do business with you, Yelp is a must. That’s because the popular iPhone application Siri, uses Yelp reviews to recommend businesses close to you. Businesses with more positive testimonials have more appeal to users, so while you’re at it, make sure you have plenty of good reviews on Yelp.
4. Stake Your Claim
Claim each and every listing for your business across all the different online business listing sites like GoogleWhy Your Small Business Needs a Website. Read more ... » Places, Yellow Pages.comTop 10 Most Expensive Domain Names. Read more ... », Manta, etc. Many of these sites are populating their contents from info across the web10 female tech founders to watch in Africa. Read more ... » anyway and you may be already listed. Take the time to make sure your listing is correct and optimized meaning that you have taken advantage of every place possible in the listing to fill it up with information about your business.
5. Give Thanks
One of the most important things that you can do as a business ownerThank Heavens I failed!. Read more ... » is to say thank you. There are many opportunities to do this; when you get a positive review online, after a sale, or just because. SetAfrica Could Make You An Internet Billionaire. Read more ... » yourself apart from the crowd by taking a minute to make your customers feel important, appreciated, and special, and you’ll inspire loyalty and create a relationshipWhat To Do To Attract New Clients In Business. Read more ... » that will drive futureAfrica Could Make You An Internet Billionaire. Read more ... » sales and referrals.
6. Be Visible
“Visibility + Credibility= Profitability.” This quote from Ivan Misner, the Founder of Business Networking International (BNI) should be hanging on the wall of every business. It’s not only about who you know, it’s about who knows you. To sell more you’ve got to be known by everybody. This is the concept behind advertising of courseGOIL Is Largest Indigenous Ghanaian Oil Marketing Company. Read more ... », because it’s simply foolish to think that if you “build it they will come.” So workHow To Find A Job You Love. Read more ... » to establish visibility for your business by becoming well and favorably known everywhere.
7. Get Social
Speaking of visibility, one of the best ways to gain visibility is to be social. Join networking groups, professional developmentReason: ‘Genevieve Nnaji & Omotola Jalade Are Currently Jobless’. Read more ... » groups, and professional associations and get out there and get your face, your business and your brand known. You can do this on social media including FacebookHow to promote your website online the easiest way. Read more ... » and TwitterWhy Your Small Business Will Fail Without A Website. Read more ... » too, but there’s nothing like meeting people face to face. Go out and get connected.
8. Be a Winner
Ever go to a movieTop 10 Nollywood Actresses of All Times. Read more ... » just because it was starting an “Academy AwardGOIL Is Largest Indigenous Ghanaian Oil Marketing Company. Read more ... »” winning actor90% of Kumawood movies are destroying movie industry - Ekow Smith Asante. Read more ... »? The idea was that if the actor had won awards, therefore becoming known as one of the best, certainly the movie they were in would be a “best” movie too. The same concept can be transferred to your business. Apply for and winWin Back the People Who Once Walked Out on You. Read more ... » awards and establish yourself as “the best” in your industry or community. There are hundreds of awards you can apply for including the “Best of” awards run6 Things to Know Before Starting a Business. Read more ... » by your local newspaper.
9. Be the Best
In fact, if you’re going to win awards, you might as well make sure that regardless of what you sell that yours is the best that anybody’s ever had. Only then will you be able to guarantee that they will keep coming back for more.
Of course, there are many more big marketing ideas out there that will make a big difference in your business. I would love to hear yours!!